Digital signs<\/a> are becoming commonplace<\/strong>, as organizations in a variety of industries adopt them. Indeed, some experts predict that the global digital signage market will hit $20 billion \u2013 or even higher \u2013 as soon as 2020.<\/p>\n But revenue projections are far from the only factor that is creating excitement for this technology; it\u2019s not only growing, but also maturing. IT leaders across numerous sectors are becoming more savvy about deploying digital signage solutions strategically to address business challenges and create value.<\/p>\n In particular, three exciting trends in digital signage are helping organizations attract new customers, drive revenue and spread their message. Kiosks and tablets are giving users personalized experiences, allowing them to seek out information, find their way through unfamiliar spaces and consume custom media. Digital displays are being used to present interactive media, which can help to capture valuable customer data. And improved technology is making outdoor digital signage an increasingly attractive option for organizations looking to attract the eyeballs of passersby.<\/p>\n When digital displays present users with interactive media, a previously one-sided conversation becomes a two-way engagement. And when users engage with digital signage in this way, enterprises can collect the data that is produced during these interactions, delivering valuable insights.<\/p>\n The immediate and obvious advantage of digital outdoor displays over their static counterparts, says Bunn, is that they allow organizations to dramatically increase the number of messages they\u2019re able to communicate to passersby.<\/p>\n","protected":false},"excerpt":{"rendered":" Organizations are finding a variety of innovative uses […]<\/p>\n","protected":false},"author":1,"featured_media":5589,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[227],"tags":[],"offerexpiration":[],"class_list":["post-5429","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-signages"],"_links":{"self":[{"href":"https:\/\/fvasee.com\/en\/wp-json\/wp\/v2\/posts\/5429","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fvasee.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fvasee.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fvasee.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fvasee.com\/en\/wp-json\/wp\/v2\/comments?post=5429"}],"version-history":[{"count":2,"href":"https:\/\/fvasee.com\/en\/wp-json\/wp\/v2\/posts\/5429\/revisions"}],"predecessor-version":[{"id":5431,"href":"https:\/\/fvasee.com\/en\/wp-json\/wp\/v2\/posts\/5429\/revisions\/5431"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fvasee.com\/en\/wp-json\/wp\/v2\/media\/5589"}],"wp:attachment":[{"href":"https:\/\/fvasee.com\/en\/wp-json\/wp\/v2\/media?parent=5429"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fvasee.com\/en\/wp-json\/wp\/v2\/categories?post=5429"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fvasee.com\/en\/wp-json\/wp\/v2\/tags?post=5429"},{"taxonomy":"offerexpiration","embeddable":true,"href":"https:\/\/fvasee.com\/en\/wp-json\/wp\/v2\/offerexpiration?post=5429"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Becoming Interactive<\/a><\/h4>\n
Moving Signage Outdoors<\/h4>\n